The annual Tourism Business Survey for 2024 is now available

The annual Tourism Business Survey for 2024 is now available

If you own/work in a Tourism, Leisure or Hospitality business in East Anglia, the annual Tourism Business Survey for 2024 is now available.

The survey, produced by Larking Gowen, offers bitesize data and insights across a variety of businesses working across the sector.

Key data includes: 23% of businesses have recorded an increase in profits, 50% of businesses saw their profits fall, 83% have seen a moderate to significant impact on customer spending habits, only 1 in 8 businesses had made use of the Visit England Accessible and Inclusion Tourism Toolkit, and 12% are looking to diversify from their traditional business activity.

Full report can be downloaded here along with podcasts from Tourism Business Leads – Tourism Insights | Larking Gowen (larking-gowen.co.uk)